The Brief
An eye catching brand identity for a start-up sleep pod store in New York City.
Appealing to time poor, sleep deprived locals.
Appealing to time poor, sleep deprived locals.
The Solution
A bold, vibrant and dynamic identity to catch our audience’s tired eyes and show them just how powerfully energising and restorative a quick power nap can be.
Giving New Yorkers back their competitive edge.
